Category: Digital Printing NYC

  • VSL or Varick Street Litho on Digital Printing

    Advantage of digital printing

    The great advantage of digital printing is that it takes far less time than traditional printing methods, says VSL or Varick Street Litho.

    If you suddenly need new business cards for a meeting this afternoon, or you simply have to have your presentation printed out for a last minute client meeting, or maybe you’ve run out of training manuals to hand out at a class this evening, it’s the digital printer who will save you.

    A digital press doesn’t require most of the preparation that’s needed for a traditional litho press: plates don’t have to be created, rollers don’t need to be inked, there’s no checking for registration or positioning, and you don’t have to wait hours for ink to dry.

    Digital printing – wide range of printing equipment

    But the name ‘digital printing’ refers to a wide range of printing equipment: from a two hundred thousand pounds (sterling) Indigo press, to a fifty pounds (sterling) Hewlett-Packard desktop printer – both are digital and both are printers, but the quality and cost are very different.

    Digital printing over traditional printing

    Digital Printing has many advantages over traditional printing methods. While older methods only used four basic colors to color match a proof, digital has a virtually endless array of colors to choose from, nearly guaranteeing a perfect match.

    In addition, since a digital print takes so much less time and energy, not to mention resources, the cost is much, much lower.

    This has allowed digital printing companies like Varick Street Litho who previously would not have been able to print much to be able to obtain professional quality prints at reasonable prices. Additionally, prints can be made in shorter runs than a traditional printing. All of these things add up to make this a virtually unbeatable option for businesses today.

    Digital printing with image clarity

    Another advantage to digital printing is the clarity of the image, highlighted by VSL. The images printed with digital are much more clear and crisp than they would have been with traditional printing.

    The designs can also be more complex. In today’s competitive markets, visual appeal is always important, and in fact, is how most consumers for their first impression of a company. Thanks to digital printing, a good first impression can be had for minimal costs! Digital prints can be photo-quality, and in fact, some commercial printers are even used to print photos.

    For more information on Varick Street Litho and their digital printing services visit  , +1 646-843-0800, 121 Varick St, New York, NY 10013, USA,